Custom printed grocery bags. If you live in California, you’re going to start seeing a LOT more of them! Why?
On election day, voters in that state approved a state-wide ban on plastic bags! The ban took effect immediately (which by the way is pretty speedy government work, if you ask us!) and passed with over half the voters favoring it!
So why are custom printed grocery bags going to be a “thing”? Since the legislation requires consumers at grocery stores and many retail stores to bring reusable bags with them or pay to buy new recycled or reusable bags, everyone will start carrying them! That means that there’s a huge opportunity for organizations of all types to use custom bags as a marketing vehicle. Continue reading